Affectionately known as the 'Platinum Coast'

St James holidays will take you to the west coast of the Caribbean island, Barbados. With a 6 mile long stretch of white sandy beach and temperatures maintaining around 35`C all year round, it's the perfect choice for your next holiday.

St James Deals

Live like the rich and famous on St James holidays

The resort is home to many luxury hotels and villas and is a hot spot for celebrities. Live like the rich and famous on your holidays in St James. Once called the Gold Coast, it’s now known as the Platinum Coast due to its increasingly high standard of accommodations and exclusivity.

There are many restaurants along the beach front serving local cuisines such as fried fish with sweet potato and of course the local rum. The 500 acre golf course is nearby to work off those extra pounds!

Take a trip to the Port Vale Sugar Factory to learn how the sugar is grown and processed, this industry provided the island with its income before tourism. Visit the St James parish church which was built in 1628 then rebuilt in the 1700s after a fire burned it to the ground.

Currency: Barbados Dollar

Language: English and Bajan

Time Difference: GMT -4

Religion: Christianity

Appreciate the tranquillity of St James

There are a number of shops in the town but for a wider selection, head to the capital, Bridgetown. Here you can shop till you drop in the 3 shopping malls, the most popular being West Coast Mall. Designer goods are available to purchase tax free so it’s certainly worth a look. The hustle and bustle of this city is great for a day out but you’ll appreciate the tranquillity once back in St James.

Head round the coast on a catamaran to see the island from a different perspective. Enjoy lunch on board and there’s even time for snorkelling in the crystal clear waters.

The Holetown Festival celebrates the African and English heritage that makes this island what it is today. Every year, on the 2nd weekend in February, the islanders put on parades and live performances for all to enjoy. It’s a truly remarkable sight. They certainly know how to throw a party! Holidays to St James are available through

Places to Visit

Apes Hill Golf Club

– Apes Hill Club championship golf course is the newest course on the island that enjoys a prime location with varied surroundings. Making it an exciting challenge for golfers being located amongst a richly diverse landscape of rolling meadows, sparkling lakes, dense tropical forest, wooded ravines and coral stone quarries

Reefers & Wreckers

– A family owned dive shop where diving is done in small groups. Courses offered range from “Discover Scuba” to Divemaster and the instructors are PADI certified. Regular dives to the several wrecks in Carlisle Bay, the Pamir on the West Coast and the ultimate wreck dive, the Stavronikita are made

Brocklands Gallery

– The studio overlooks the ocean in St James with much of her recent work is on display, as well as prints of selected paintings, in over 500 square feet of exhibition space